Grimsthorpe <br>Castle

Website design and development

A long standing productive relationship has existed between the castle and the-m, spanning more than 10 years. This relationship has been built on the quality and delivery of design and service which the-m has developed as part of its mantra. We always maintain a very personal and approachable stance that has meant a close understanding of the requirements of all our clients and it is this that forms the basis of our design ethos.

These visuals are an attempt to demonstrate the breadth of this relationship. The three visuals associated with this project show how a corporate approach to design can be implemented and spread across a multi-discipline approach. The result is a series of cost effective end products without compromising quality while sustaining an overall visual style.

Key Features

As a castle in the middle of Lincolnshire, Grimsthorpe occupies a unique position and the intention of the website was that it should reflect this.

The process was begun with a series of visual ideas sketching out individual pages to confirm the approach to style and content composition.

Development of a corporate vision for the Castle and Gardens

Search Engine Optimised

Mobile responsive

Taking advantage of a comprehensively developed theme and structuring the material and content to maximise what that theme offers.

This has a cost benefit:

  • No overly expensive theme development costs
  • Reduced programming costs
  • Ongoing maintenance for updates to the theme are included in the original purchase

Branding and Visual Styling

Simple clean structured pages to allow a magazine style development of the content.

Structured typography to supply a clear message.

Good quality imagery to bring Grimsthorpe to life.

SEO Otimised

WordPress offers fantastic opportunities to optimise your site for Search Engines without recourse to more expensive means.

Both sites take account of the changes to the Google Search algorithm and are mobile responsive. This enables them to feature in search results regardless of the viewing device.

Project Success

The success of this project has led to the development of a close working relationship between ourselves and the Estate.

Given the diverse offering that forms the work of the-m, other areas of the graphic material that the Estate requires including advertising leaflets and banners are now being created by ourselves which provides continuity of the branding that we have developed.

We have now also produced the website for www.drummondcastlegardens.co.uk, another heritage home owned by the Estate.

 

See the Drummond Castle Garden site for yourself.. Take a look

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